“Love Is Colorful” Ad Campaign

2009

‘Love is Colorful’, an ad campaign by Zim Colored Powder, is depicting three couples – two of them LGBT – covered in vibrant powdered colors, it shows that love can bloom no matter the pigment. The visuals are well aided by the colored powder, since it gives a certain roughness to the images, making them seem more real. The company collaborated with with Tuppi, an ad house from Salvador, Brazil, also known for their striking visual creations.

"Love Is Colorful" Ad Campaign (1)

 

"Love Is Colorful" Ad Campaign (2)

 

"Love Is Colorful" Ad Campaign (3)

 

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